The uncomfortable version of this is that most founders already know three or four of these frameworks. They've read the books. They've sat through the workshops. The gap was never awareness.
The gap is that frameworks are easy to apply when they confirm what you already believe and almost impossible to take seriously when they don't. A PESTLE analysis that says your timing is wrong gets filed away. A Blue Ocean canvas that shows your "differentiation" is actually just a feature nobody asked for gets redrawn until it looks better.
The founders who scale are the ones who let the framework win the argument against their own conviction. Which is, if you think about it, the hardest thing to ask of someone who built the company on conviction in the first place.
The uncomfortable version of this is that most founders already know three or four of these frameworks. They've read the books. They've sat through the workshops. The gap was never awareness.
The gap is that frameworks are easy to apply when they confirm what you already believe and almost impossible to take seriously when they don't. A PESTLE analysis that says your timing is wrong gets filed away. A Blue Ocean canvas that shows your "differentiation" is actually just a feature nobody asked for gets redrawn until it looks better.
The founders who scale are the ones who let the framework win the argument against their own conviction. Which is, if you think about it, the hardest thing to ask of someone who built the company on conviction in the first place.
Thanks for sharing your thoughts and wisdom! Much appreciated 🌞