11 Comments
User's avatar
Eunice Adebiyi's avatar

Conversion copy is just sales psychology in writing. I design restaurant spaces with the same lens: tap into the emotion first, let logic follow.

People don’t walk into a space, they feel their way through it.

Loved this post.

Chris Tottman's avatar

Thanks for the kind feedback 🌟 I'm glad you liked the piece and good luck with your writing 🌟

Antonin | The Product Digest's avatar

Also, particularly for early stage startups, before building and optimizing the funnel, find the market fit. It if fine to have a funnel that is not optimal at the beginning as soon as it brings some users you can get some feedback from to improve your product.

Chris Tottman's avatar

Wise words - those feedback loops from early users/personas is key 📈

Ben Lang's avatar

👏👏👏

Hugo Rauch's avatar

Love it!

Chris Tottman's avatar

Thanks Hugo - ps. Big fan of your content 🌟

Robert Ta's avatar

Funnels are built with empathy, urgency, and repetition.

Chris Tottman's avatar

Nice phrase 👏 thanks for sharing 🌞

Luis Llorens's avatar

Insightful!!

Chris Tottman's avatar

Glad you like it ⭐