11 Comments
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Eunice Adebiyi's avatar

Conversion copy is just sales psychology in writing. I design restaurant spaces with the same lens: tap into the emotion first, let logic follow.

People don’t walk into a space, they feel their way through it.

Loved this post.

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Chris Tottman's avatar

Thanks for the kind feedback 🌟 I'm glad you liked the piece and good luck with your writing 🌟

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Antonin | The Product Digest's avatar

Also, particularly for early stage startups, before building and optimizing the funnel, find the market fit. It if fine to have a funnel that is not optimal at the beginning as soon as it brings some users you can get some feedback from to improve your product.

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Chris Tottman's avatar

Wise words - those feedback loops from early users/personas is key 📈

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Ben Lang's avatar

👏👏👏

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Hugo Rauch's avatar

Love it!

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Chris Tottman's avatar

Thanks Hugo - ps. Big fan of your content 🌟

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Robert Ta's avatar

Funnels are built with empathy, urgency, and repetition.

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Chris Tottman's avatar

Nice phrase 👏 thanks for sharing 🌞

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Luis Llorens's avatar

Insightful!!

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Chris Tottman's avatar

Glad you like it ⭐

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