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Laura Ferraz Baick's avatar

This is the reality check most founders need but don't want to hear. The line "you can fake a confident pitch, you can't fake a coherent business" should be tattooed on every first-time founder's forehead. Investors have seen thousands of polished decks. What they're hunting for is the rare founder who's built something real underneath the story.

Cecilia Brändström's avatar

Thanks for sharing!

Chris Tottman's avatar

Wise words Laura. Thanks for sharing your thoughts 👏